Virix Labs Services
Virix Labs is an AI-native studio. We run performance marketing, build AI agents and automation, and design, build and launch digital products — the same stack we use to run our own products, TunedForYou and Human Browser. Software agents do most of the operating work; a small human team owns the relationship, the judgment calls and the edge cases. You get finished work, not a tool to run yourself.
Four services, one operating stack
Every engagement ends in something you can measure — paying customers, a shipped product, an agent doing a job in production — not a seat, a dashboard or a backlog for your team.
Performance marketing
Meta, Google and TikTok run end to end: strategy, media buying, creative and server-side attribution, optimised to paying customers rather than clicks.
Virix MarketingAI agents & automation
Agents that take over repetitive operations — reporting, campaign adjustments, customer replies, web tasks behind real logins and anti-bot checks.
How the engine worksProduct build & launch
Landing pages, web apps, trackers and integrations designed, built and launched in-house — then taken to market with the same acquisition stack.
Creative production
UGC-style, mobile-vertical and AI-augmented ad creative produced in-house and tested continuously, built to clear platform review.
Agents do the work. Humans do the ~10%.
Software agents operate the work continuously and at scale. A small human team owns the relationship, the judgment calls, and the edge cases that automation should not decide alone.
Agents (~90%)
- ▸Run and optimise campaigns across ad platforms
- ▸Produce and test creative variations
- ▸Operate real logins, captchas and anti-bot flows unattended
- ▸Handle repetitive ops, reporting and support
- ▸Learn from every run and get cheaper each cycle
Humans (~10%)
- ▸Own the client relationship and the outcome
- ▸Make judgment calls automation should not decide alone
- ▸Handle the edge cases and exceptions
- ▸Set targets, guardrails and escalation rules
- ▸Turn recurring exceptions into new agent capabilities
Pricing built around the result
Priced around the result, not headcount. Depending on the engagement that's a managed monthly retainer, per-result billing, a fixed-scope build, or a blend — always tied to what you care about: paying customers at a target CAC, a product shipped, an operation that runs without you.
We run the stack on ourselves first
Everything we sell is used daily on products we own and operate — which is how we know it holds up in production, not just in a demo.
Built for teams that want the outcome
Consumer & subscription apps
Acquisition, creative and retention run by agents, so a small team grows like a large one.
E-commerce & DTC brands
Paid social and search held to a target cost per order, with attribution you can check any day.
B2B & operations teams
AI agents and automations that take repetitive back-office and web work off your people.
Virix Labs Services, answered
What is Virix Labs Services?
Virix Labs is an AI-native studio offering performance marketing, AI agents and automation, product builds and launches, and creative production. Software agents do most of the operating work, with a small human team on the relationship and the edge cases.
How is it different from an agency?
A traditional agency bills for a team's time and hands you a report. We deliver the finished work itself — campaigns running to target, a product live, an agent in production — and put humans only on judgment and exceptions.
What does 'services-as-software' mean?
The service is produced by software the way a product is, but sold as a finished outcome the way a service is. Agents do the operating work continuously; humans supervise and handle exceptions.
How do you price?
A managed monthly retainer, per-result billing, a fixed-scope build, or a blend — structured around the result rather than hours or headcount.
What products do you build and run yourselves?
TunedForYou (personalised song gifts) and Human Browser (browser infrastructure for AI agents). Both run on the same stack we use for client work.
What is the operating layer?
The agent infrastructure that lets software reliably operate the real internet unattended — real logins, captchas, anti-bot defences and ad platforms — the surfaces where naive automation breaks.